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The Third Wave: An Entrepreneur's Vision of the Future

AuthorSteve Case
Rating
Price597

Steve Caseâ€™s career began when he cofounded America Online (AOL) in 1985. At the time, only three percent of Americans were online. It took a decade for AOL to achieve mainstream success. AOL became the top performing company of the 1990s, and at its peak more than half of all consumer Internet traffic in the United States ran through the service. After Case engineered AOLâ€™s merger with Time Warner and he became Chairman of the combined business, Case oversaw the biggest media and communications empire in the world.    In The Third Wave, which pays homage to the work of the futurist Alvin Toffler, Case takes us behind the scenes of some of the most consequential and riveting business decisions of our time while offering illuminating insights from decades of working as an entrepreneur, an investor, a philanthropist, and an advocate for sensible bipartisan policies.    We are entering, as Case explains, a new paradigm called the â€œThird Waveâ€ of the Internet. The first wave saw AOL and other companies lay the foundation for consumers to connect to the Internet. The second wave saw companies like Google and Facebook build on top of the Internet to create search and social networking capabilities, while apps like Snapchat and Instagram leverage the smartphone revolution. Now, Case argues, weâ€™re entering the Third Wave: a period in which entrepreneurs will vastly transform major â€œreal worldâ€ sectors like health, education, transportation, energy, and foodâ€”and in the process change the way we live our daily lives.    The Third Wave is part memoir, part manifesto, and part playbook for the future. 

Publisher Simon And Schuster Uk
Publication Date 05/05/2016
Number of Pages 240
Binding Paper Back
ISBN 9781501140754
Category Non Fiction , Business and Management , Finance , Management Skills , Banking , Human Resource , Media Studies , Management and Leadership

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