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Me 2.0, Revised and Updated Edition: 4 Steps to Building Your Future

AuthorDan Schawbel
Rating
Price300

In Me 2.0, personal branding expert Dan Schawbel gives you all the tools you need for building a powerful personal brand that WILL give you a competitive advantage in the marketplace, including:Â· A 4-step process for discovering, creating, communicating and maintaining your personal brand.Â· How to use all the latest social media tools, including video, blogs, and social networks for job search and career development.Â· The secrets to networking effectively â€“ both online and offline.Â· Proven branding advice from industry experts and insiders.Whether youâ€™re looking for your first big job, want to climb the corporate ladder, or are eager to jumpstart your own business venture, Me 2.0 will help you achieve lasting success!Whatâ€™s new in the revised edition of Me 2.0 NEW case studies, from people of all generations, on how theyâ€™ve used social media to become well-known brands.NEW chapter on how to use the top social networks, including Facebook, LinkedIn, and Twitter, for job searching, with real success stories.NEW insight on how to turn your passion into a business through the personal branding process.NEW tools you can use to network professionally and grow your presence, including Google Buzz, mobile branding, and location-based social networking.NEW research, examples, and more resources that will support your online brand campaign.

Publisher Kaplan Publishing
Publication Date 05/10/2010
Number of Pages 288
Binding Paper Back
ISBN RP9781607147121
Category Non Fiction , Business and Management , Management Skills , Banking , Human Resource , Media Studies , Management and Leadership , Business Writing & Communication , Business & Economics

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