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Inside Apple How Americas Mo Admired And Secretive Company Really Works

Adam Lashinsky
Rs. 1350
Views: 101 Views

In INSIDE APPLE, Adam Lashinsky provides readers with an insight on leadership and innovation. He introduces Apple business concepts like the 'DRI' (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual event where that year's top 100 up-and-coming executives are surreptitiously transported to a secret retreat with company founder Steve Jobs).

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