NAT IIM Management Science Marketing Online Test for Pakistani Students

MCQ's Test For NAT II Management Science Marketing

Try The MCQ's Test For NAT II Management Science Marketing

  • Total Questions10

  • Time Allowed10

Start Test Download PDF

NAT II Management Science Marketing

00:00
Question # 1

A ________ , the largest and most dramatic of its kind, contains from 40 to 200 stores. It is like a covered mini-downtown and attracts customers from a wide area.

Question # 2

During the introduction stage in the PLC a firm w ill incur high costs in all of the following areas except which one?

Question # 3

One risk of _________ is that sales may come at the expense of other items in the line. It works best when it takes sales away from competing brands. not when it "cannibalizes" the company's other items

Question # 4

_________ occurs when two established brand names of different companies are used on the same product.

Question # 5

Merchandising _________ are corporations that combine several' different retailing forms under central ownership.

Question # 6

A _________ is a smaller mall with upscale stores, convenient locations, and expensive atmosphere. Think of it as part of Main Street and part Fifth Avenue.

Question # 7

Current view holds that salespeople should be concerned with producing
customer satisfaction and company profit. So whom do they generally
serve?

Question # 8

Advertising campaigns can help to create name recognition, brand knowledge, and maybe even some brand preference. However, the fact is that brands are not maintained by advertising but by the __________ .

Question # 9

________ uses buyers' perceptions of what a product is worth, not the seller's cost, as the key to pricing.

Question # 10

At first, what did the established brick-and-mortar firms do when the click-only firms began doing business?

Submit

Prepare Complete Set Wise NAT II Management Science Marketing MCQs Online With Answers


Topic Test

00:00
Submit

Top Scorers Of NAT II Management Science Marketing MCQ`s Test

  • M
    Mehwish 19 - Aug - 2021 01 Min 01 Sec 10/10
  • N
    noor 22 - Jul - 2018 00 Min 46 Sec 9/10
  • M
    Muhammad Hafeez 28 - Jan - 2021 01 Min 27 Sec 9/10
  • M
    Maya Kumari 18 - Jun - 2022 01 Min 29 Sec 9/10
  • A
    Ali 16 - Aug - 2018 02 Min 52 Sec 8/10
  • S
    simi 16 - Aug - 2018 03 Min 23 Sec 8/10
  • M
    M-Shaheen 10 - Dec - 2018 06 Min 38 Sec 8/10
  • U
    umair 12 - Jun - 2021 06 Min 44 Sec 7/10
  • M
    Muhammad Mohsin Bhatti 15 - Sep - 2022 06 Min 22 Sec 6/10
  • M
    Maryam 05 - Dec - 2018 06 Min 48 Sec 6/10
  • N
    Namia 01 - Oct - 2021 09 Min 53 Sec 6/10
  • U
    Unknown 22 - Jul - 2018 00 Min 02 Sec 5/10
  • A
    Afshan Ashraf 24 - Sep - 2018 00 Min 10 Sec 5/10
  • M
    Maryam 26 - Mar - 2019 04 Min 12 Sec 5/10
  • A
    armeen 04 - Aug - 2018 05 Min 51 Sec 5/10

NAT-II Marketing Chapter 0 Important MCQ's

Sr.# Question Answer
1 Dummy Questions
A. 1
B. 2
C. 3
D. 4
2 What are the three gaps that separate goods and services from those who would use them?
A. Time, place, and form
B. Place, possession, and form
C. Time, place, and possession
D. Place, time, and need
3 The research plan outlines sources of existing data and spells out the specific research approaches, contact methods, _________, and instruments that researchers use to gather new data.
A. personnel
B. sampling plans
C. budget requirements
D. all of the above
4 Advertising campaigns can help to create name recognition, brand knowledge, and maybe even some brand preference. However, the fact is that brands are not maintained by advertising but by the __________ .
A. marketing experience
B. line extensions brand experience
C. product mix
D. word-of-mouth elements
5 As a marketer of pesticides, you should be concerned about all of the following natural environment trends mentioned in your text except _________ .
A. shortages of raw materials
B. increased pollution
C. increased government intervention
D. government subsidies
6 _______ is defined as a social land managerial process by which individuals and organizations obtain what they need and want through value creation
A. Selling
B. Advertising
C. Barter
D. Marketing
7 Most retailers also charge manufacturers _________ payments demanded by retailers before they will accept new products and find a place for them on the shelves
A. slotting fees
B. private fees
C. line extension fees
D. product line fees
8
Current view holds that salespeople should be concerned with producing
customer satisfaction and company profit. So whom do they generally
serve?
A. They represent the company to customers
B. They represent the company to investors
C. They represent the customer to the company
D. A and C
9 All of the following are accurate descriptions of modern marketing today, except which one?
A. Marketing is creation of value for customers
B. Marketing is customer satisfaction at a profit
C. Selling and advertising are synonymous with marketing
D. Marketing involves building and managing profitable customer
10 Consumer can show their allegiance to brands, stores, or companies. Marketers can use this information to segment consumers by _________ .
A. user status
B. loyalty
C. store type
D. brand preference

Test Questions

Is this page helpful?

Share your comments & questions here

Guest

  • No comments yet. Be the first to comment!