Over 1 Billion Users: Meta AI Sets New Standard in AI Technology

Meta’s artificial intelligence (AI) assistant has officially crossed the 1 billion monthly active users mark, marking a remarkable achievement in the company’s pursuit to lead the consumer AI space.

Meta CEO Mark Zuckerberg Announces 1 Billion Users for Meta AI

In a recent address to shareholders, Mark Zuckerberg, CEO of Meta, revealed that over 1 billion people now use Meta AI every month across popular platforms such as Facebook, Instagram, WhatsApp, and more. This milestone came shortly after the launch of the standalone Meta AI app in April 2025, which made the AI assistant easily accessible to users worldwide.

Zuckerberg’s Vision: Evolving Meta AI into the Ultimate Entertainment and Chat Assistant

Zuckerberg emphasized Meta’s focus in 2025 on developing Meta AI into the best assistant for entertainment, audio chat, creativity, and everyday interactions. He mentioned ongoing improvements and the potential introduction of premium features through a paid subscription model, aimed at providing advanced users with enhanced tools and customization options.

Where Is Meta AI Used the Most? WhatsApp Leads the Way

According to Meta’s Chief Financial Officer, Susan Li, WhatsApp accounts for the highest usage of Meta AI among all Meta platforms. However, Zuckerberg admitted that the exact nature of user interaction with Meta AI — whether for productivity, casual chats, or entertainment — is still being studied. Despite this, the massive user base confirms Meta AI’s growing influence in the global AI assistant market.

Meta AI vs. Google AI: The Battle for AI Dominance

While Meta AI has just reached 1 billion users, Google’s AI Overviews tool, integrated into Google Search, boasts over 1.5 billion users. This sets up an exciting competition between Meta AI and Google’s Gemini AI, as both companies strive to dominate the future of artificial intelligence in everyday user interactions.

The Impact of the Meta AI App Launch in April 2025

The dedicated Meta AI app, launched in April 2025, played a significant role in expanding its user base. It provides a centralized platform for users to chat, ask questions, generate creative content like images and audio responses — all powered by Meta’s advanced large language models.

Future Developments: Personalization and Subscription Services

Meta plans to further enhance Meta AI by introducing:

• Smarter personalization features

• Integration with entertainment platforms

• Advanced voice and video chat capabilities

• Optional paid subscription plans for businesses and power users

These enhancements aim to serve both casual users and professionals seeking smarter, more tailored digital assistance.

Surpassing 1 billion monthly users is a significant milestone for Meta AI, highlighting the growing importance of artificial intelligence in our daily digital lives. With ongoing feature upgrades, increased WhatsApp AI usage, and direct competition with Google AI, Meta is poised to redefine conversational AI for millions around the world.