Punjab Skills Development Fund (PSDF)

Career Opportunities

Punjab Skills Development Fund (PSDF) is the largest skills development fund in Pakistan. Established in 2010 as a not-for-profit company by the Government of the Punjab (GoPb), PSDF aims to create sustainable opportunities for skills training and economic empowerment across the province.

PSDF fosters a dynamic and inclusive work environment where individuals can thrive, grow professionally, and contribute meaningfully to national development.

PSDF invites applications from energetic and motivated professionals for the following positions based in Lahore:

1. Manager – Marketing, Communication & Research

Qualification

• Master’s degree in:

  • Marketing

  • Business Administration

  • Economics

  • Public Policy

  • Or a related field

Experience

• Preferably 8–12 years of professional experience.

• Minimum 2 years of experience at managerial level.

• Experience in:

  • Strategic marketing

  • Communications

  • Research

  • Public sector, development sector, or large institutional environments

2. Digital Marketing & Content Specialist

Qualification

• Minimum Bachelor’s degree (Master’s preferred) in:

  • Mass Communication

  • Film & TV

  • Marketing

  • Journalism

  • Or related field

Experience

• 2–4 years of relevant experience in:

  • Marketing

  • Communications

  • Digital marketing

  • Content development

• Demonstrated experience in:

  • Performance marketing

  • Analytics and research-based strategy

  • Content planning and digital campaign execution

  • Coordinating with external agencies and vendors

Additional Information

• For detailed job descriptions and terms of reference, please visit:
  ?? https://www.psdf.org.pk/careers

?? Closing Date: 10th March 2026

Important Notice

• PSDF is an equal opportunity employer.

• The organization maintains a strict zero-tolerance policy toward sexual exploitation and abuse.

Human Resources Department
Punjab Skills Development Fund (PSDF)
21-A, H-Block, Dr. Mateen Fatima Road
Gulberg II, Lahore, Pakistan

?? UAN: 042-111-11-PSDF (7733)
?? Toll Free: 0800-48627 (HUNAR)
?? Website: www.psdf.org.pk