| Sr. No | Post Name | No. of Jobs | Qualification | Other detail |
|---|---|---|---|---|
| 1 | Head of Marketing | 1 | Male |
This job was posted on 02-Sep-2026 and has a last application date of 12-Sep-2026.
This document is a formal corporate job advertisement structured in a clean, professional layout. It is designed to attract experienced banking professionals while clearly communicating the role, responsibilities, and application process.
Header: The document begins with the bold title "CAREER OPPORTUNITIES IN BANKING" followed by the bank's full name "The Bank of Punjab" and a brief company introduction highlighting its 35+ years of existence, 900+ branch network, and position as a fastest-growing bank.
Position Overview: Clearly states the job title ("Head of Marketing – Strategy & Branding"), grade level (Band-5 to Band-3), location (Lahore), and number of positions (01).
Job Summary/Major Responsibilities: A comprehensive bulleted list detailing the core duties and expectations of the role.
Eligibility Criteria: Clearly defined sections for Qualification, Age Limit, and Experience requirements.
Important Notes: A dedicated section outlining key conditions regarding the recruitment process, equal opportunity, compensation, and application method.
Footer: Includes the bank's contact helpline number and website URL for online applications.
A concise paragraph establishes The Bank of Punjab as a reputable, fast-growing financial institution with over 35 years of operations and a wide network of 900+ branches across Pakistan. This builds credibility and highlights the organization's scale and stability.
Position Title: Head of Marketing – Strategy & Branding
Grade: Band-5 to Band-3 (indicating a senior management level)
Location: Lahore
Number of Positions: 01
This section provides a detailed list of the core duties and expectations for the role. The responsibilities are strategic, operational, and collaborative in nature.
Strategic & Planning Duties:
Lead the development and implementation of comprehensive brand strategies to enhance brand identity and market positioning.
Formulate and execute marketing plans in alignment with overall business objectives.
Develop and manage the marketing budget to ensure efficient allocation of resources.
Collaboration & Stakeholder Management:
Collaborate effectively with business teams, product managers, and other stakeholders to ensure alignment of brand strategies with organizational goals.
Campaign & Communication Management:
Work closely with the Marketing team to oversee the proper execution of both above-the-line (ATL) and below-the-line (BTL) marketing campaigns.
Spearhead the launch and management of social media campaigns to enhance brand visibility and engagement.
Take charge of internal and external communication initiatives, ensuring consistency and clarity in messaging across all channels.
Content Development:
Drive the creation of diverse content types, including internal and external messages, articles, videos, infographics, and social media content, to support brand initiatives and engage target audiences effectively.
This section outlines the minimum qualifications and requirements candidates must meet to be considered.
Qualification:
Bachelor's degree in a relevant field from an HEC-recognized or foreign institution.
Age Limit:
Not more than 55 years as on the date of application.
Experience:
Minimum 12 years of Banking or Non-Banking experience in managing strategy teams and strategic initiatives.
This section provides crucial information about the recruitment process, policies, and application method.
Shortlisting: Only shortlisted candidates shall be called for an interview. No TA/DA will be admissible.
Reservation of Rights: The Bank of Punjab reserves the right to accept or reject any application(s) without assigning any reason.
Equal Opportunity Employer: Females, minorities, DAP (Differently Abled Persons), and transgender individuals are encouraged to apply.
Compensation: The position carries a market-based competitive remuneration package.
Application Method: Individuals meeting the criteria are encouraged to apply online through the BOP career portal on Rozee.pk.
Deadline: Applications must be submitted latest by September 12, 2026.
Helpline: 111-267-200
Website: https://www.rozee.pk/company/the-bank-of-punjab-bop
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